Donor attitudes to giving in the credit crunch

As we mentioned last week, we’ve been monitoring how the recent economic downturn has been affecting donations on the Justgiving website. Our first round of research (which is ongoing and will be updated monthly) is released today, as you may have read in Third Sector (requires free registration).

If you’d like to find out how the economic climate is affecting the recent, present and future giving habits of 1,826 people who donated on Justgiving in January and February, download a copy of the first edition of our monthly monitor below:

Donor attitudes to giving in the credit crunch February 2009 (pdf 215kb)

This research is ongoing, so look out for the next version in the first week of April on the blog, or email insights@justgiving.com to request a copy.

Plus, if you work for a charity and you’ve noticed changes in how people are using our website over the past few months, feel free to leave your experiences in the comments below.

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2 Comments »

  1. [...] recently been working on researching how donors attitudes to giving have been affected by the credit crunch on Justgiving, and always keep my eye open for success [...]

  2. [...] credit crunch, giving, research Last month, we released our first monthly monitor on ‘Donor attitutes to giving in the credit crunch“. We’ve carried on asking people to take the survey, and this month’s edition [...]

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