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Part two of our Flora London Marathon report 2009

June 11, 2009 at 3:02 pm · Filed under Justgiving for Charities ·Tagged , , ,

Last month, we released part one of our first ever London Marathon report, which included all the online fundraising statistics you’ll ever need to know about the most popular fundraising event in the world. If you missed part 1, you can download a copy by filling in the short form here.

Part 2 of the report includes benchmarking data on totals raised by different charity categories, as well as revealing average individual totals and donation amounts by category. If you want to know how well your charity did in the context of the total raised, or in comparison to other categories, this is the only way to find out.

Download your copy now below in your preferred format:

Flora London Marathon 2009 report – part 2 (pdf, 1.4 MB)

Flora London Marathon 2009 report – part 2 (Word doc, 1.33 MB)

Please let us know any feedback by leaving a comment below or emailing our insights team at insights@justgiving.com.

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How we are working to help charities integrate data

May 13, 2009 at 5:09 pm · Filed under In the News, Justgiving for Charities, Service updates ·Tagged , ,

At the end of 2008, we spoke to a number of charities about the data integration issues facing them, when importing Justgiving data into a range of different and highly customised donor databases. We recognised that although the issue was complex, there were ways we could make life easier. So what have we done since then?

We’ve used their input to develop a number of immediate enhancements, including the bulk custom code uploader we released in March, and the development of an XML output format (more details below). However, these were just the first steps in an ongoing process.

We want to make sure that charities experience great and seamless data integration – our vision is to help get data from JustGiving straight into charity CRM systems without the need for manual processes.

We’ve written a data integration consultation document that we would really welcome your input on it.

Its purpose is to:

  • give an overview of our findings
  • detail steps to help integration
  • give an overview of the tools currently available and those developed as a result of original charity feedback
  • discuss our vision to better serve your needs
  • give an overview of the first phase of work
  • invite your feedback on what priorities you see as most important

Download the document here:
JustGiving Data Integration Consultation May 2009 (pdf 889 kb)

We’d be very grateful if you could send us your feedback to datateam@justgiving.com by Friday, 26 June 2009

Addition of XML format for payment reports

From Wednesday 27 May, you’ll see an additional option when you download your payment reports in the charity account. As well as the CSV and Excel files, there will be an option to download in a new output format of XML. This will enable you to use the data we provide using many more systems. We’ll be providing an XSLT template to help you transform XML into different formats.

For the first release, you will only be able to download donation payment reports in XML, not Gift Aid payment reports. Here’s how that looks:

xml_payment_reports

Update – Due to some technical delays, we won’t be releasing this update to reports until Friday 5th June

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Pampers & UNICEF digital fundraising night

May 12, 2009 at 6:32 pm · Filed under Best Practice, How fundraisers use Justgiving, In the News, New on Justgiving ·Tagged , ,

We were invited by Procter & Gamble to help support a rather unique fundraising initiative this week. The P&G team here in Geneva wanted to help their executives learn more about the digital world, and they came upon the idea of a “digital fundraising night”.

The idea is that four teams of P&G teams (plus experts) competed over one evening, using digital channels, to raise as much money as possible for UNICEF to help eliminate Maternal and Neonatal Tetanus.

Lee and Jonathan from Justgiving helped out with creating the fundraising pages and lending their digital expertise for the night, and you can see how all four teams are getting on at www.justgiving.com/pampersunicef

pampers_unicef

For example, team “feel n learn” have created a Facebook fan page, promoted videos, sent SMS and emails to their personal contacts and contacted relevant bloggers, all to promote a fundraising page at www.justgiving.com/pampersfeelnlearn

We’ve not been asked by any other companies to do this before, so it is an interesting experiment in teaching staff how to use these new channels by raising money for a great cause. We’ll be reporting back over the coming days on the success of the event, and what other companies (and charities) can learn about fundraising in the digital world.

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Flora London Marathon report 2009

May 8, 2009 at 2:44 pm · Filed under Justgiving for Charities ·Tagged , , ,

As you may have read in Third Sector or UK fundraising, we recorded our best ever London Marathon figures this year, helping almost 18,000 people raise a staggering £22 million for charities. With fundraising still continuing, we’re anticipating a final total of £25 million to be raised.

We’ve put together a comprehensive report giving you all the details up to the day of the marathon about how much traffic we had (over 5 million visits in the week pre-Marathon), how many donations we processed (peaking at 2 a second) and how our 100% uptime enabled unprecedented fundraising for charities on Justgiving. We’re including all of last year’s figures too to put them in context.

Find out all the details by downloading part one of our Flora London Marathon 2009 online fundraising analysis report. Part 2 will be issued in June with all the post-event stats that you’ll need.

Last year, we had to limit access to charity reporting over the marathon period because our servers couldn’t cope. We said sorry, and committed to making sure it didn’t happen again. Since then,  we’ve spent £1.5 million on investing in the following areas: improving our infrastructure and updating reporting.

Read the whole story in our Flora London Marathon 2009 online fundraising analysis report.

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The most generous Londoners (sponsoring London Marathon runners)

April 24, 2009 at 3:05 pm · Filed under New on Justgiving ·Tagged , ,

We’re just days away from this year’s Flora Marathon, and not even a credit crunch has inhibited the generosity of Londoners when it comes to sponsoring charity-supporting runners.

But where in London are the front-runners in philanthropy? Who’s digging deepest on the tube map of our capital city?

Far and away the most full of the giving spirit is Battersea (SW11), claiming the record not only for London but for the UK as a whole. Residents in that postcode alone have sponsored a total of £116,000 so far.

And in fact, it’s SouthWest London as a whole that is topping the Marathon sponsorship table. Battersea is closely followed, in order, by Earlsfield (SW18), Wimbledon (SW19), Fulham (SW6) and Putney (SW15) in the generosity league. In fact, of the top ten most generous postcodes in the country, the only area that isn’t south of the river is Hampstead. Residents in NW3 sponsored Marathon runners a total tof £66,000.

Flora London Marathon 2009 statsPerhaps it’s not too  much of a surprise that the more affluent areas of the city can afford to give more, regardless of the credit crunch.

But where are the biggest growth areas? Which parts of London and the South East are growing the quickest when it comes to sponsoring runners in the Flora London Marathon 2009? Well, some less usual suspects come to the fore.

Top of the tree is Billericay (CM12), in Essex. There, donations have increased by a huge 30%.  In fact, of the top five postcodes that are growing their generosity, it’s the East of the city that’s digging deep. Essex claims three of them. Alongside Billericay, Brentford and Woodford score highly.

Here’s the top 5 growth areas…

Postcode/area………..Growth in sponsorship donations
Billericay (CM12)………30%
Sheen (SW14)…………27%
CM13 (Brentford)………21%
E1W (Shadwell)……….20%
IG8 (Woodford)………..20%

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